CRO – IMPROVING THE CONVERSION RATE

A shown interest is a good start. But only an actual purchase can be considered a success!

When we bring potential customers to a website, the real work only begins as we need to convince them to make an actual purchase or other desired action.

Improving the conversion rate is a key process, which turns a big mass of potential customers into real customers who bring business success to the company.

Why is conversion rate so important?

WHAT IS CRO?

Conversion rate optimization starts with testing and gathering data:
• Who,
• When,
• Why,
• How often visits the website
and
• when does a visit actually end in purchase or other set goal

WHAT IS CRO?

Conversion rate optimization starts with testing and gathering data:
• Who,
• When,
• Why,
• How often visits the website • When does a visit actually end in purchase or other set goal

HOW DOES OPTIMIZATION WORK?

Analysis reveals the methods of communication and offers that work best, thus enabling us to increase (short- and long-term) the share of visitors who actually make the desired action by choosing the right ads and landing pages.

Why is CRO so important?




Why is CRO so important?




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